Tagging Developer
Company: Verizon
Location: Basking Ridge
Posted on: October 20, 2024
Job Description:
When you join VerizonYou want more out of a career. A place to
share your ideas freely - even if they're daring or different.
Where the true you can learn, grow, and thrive. At Verizon, we
power and empower how people live, work and play by connecting them
to what brings them joy. We do what we love - driving innovation,
creativity, and impact in the world. Our V Team is a community of
people who anticipate, lead, and believe that listening is where
learning begins. In crisis and in celebration, we come together -
lifting our communities and building trust in how we show up,
everywhere & always. Want in? Join the V Team Life.What you'll be
doing...The Commercial Data & Analytics team is part of the Verizon
Global Services (VGS) organization. As part of the team, you will
be helping to create and deliver a comprehensive measurement and
reporting approach for all of Verizon Consumer Groups. In this
role, you will interact with cross functional teams working
throughout Verizon bringing new experiences to life for our
customers.You will help in measurement, reporting for
cross-functional teams as they plan, build and launch world-class
experiences. You will help translate raw data into actionable
insights and better experiences for our customers. Your deep
knowledge of measurement solutions will help to determine the best
approaches for implementations that best meet business
needs.Responsibilities include:
- Implement and configure Tagging solutions using Adobe Launch
Tag Manager, Adobe AEP, Google Tag Manager, and other internal
tools and third party systems to capture detailed and actionable
data across digital platforms.
- Maintain a standardized approach to tagging code and tracking
to support robust and consistent analytics reporting.
- Conduct thorough testing and validation of analytics
implementations in both staging and production environments to
ensure accurate data collection.
- Using vanilla JavaScript.
- Utilizing Tag management tools (e.g., Tealium, Adobe Launch,
Google Analytics) in a multitude of development environments.
- Conducting root cause analysis on code anomalies and make
recommendations to optimize.
- Assisting in optimization through A/B testing of experiences
and campaigns.
- Actively participate in agile team settings to identify,
troubleshoot, and resolve any issues related to data tagging or
analytics tracking.
- Define and document technical requirements for the integration
of new analytics technologies and data assets, with a specific
focus on leveraging the XDM standard.What we're looking
for...You'll need to have:
- Bachelor's Degree or four or more years of work
experience.
- Four or more years of relevant work experience.
- Two or more years of experience in a role focused on tagging
implementations.
- Proven expertise in JavaScript (vanilla).
- Experience with at least one tag management solution: Adobe
Launch (Adobe Data Collection, Adobe Tags), Tealium, Google Tag
Manager or similar.
- Experience or strong knowledge of digital tagging
architectures. Even better if you have one or more of the
following:
- Experience with Adobe Web/Mobile SDKs/ AEP Data
Collection.
- Experience with Google Analytics.
- Ability to work effectively in a continuous delivery
environment and utilize modern programming methodologies.
- Understanding of Adobe WebSDK and Adobe Experience Platform
(AEP) and its integration with digital analytics and data
management workflows.
- Experience with mobile programming (iOS or Android).
- A degree in business, marketing, information systems,
analytics/business intelligence, engineering, mathematics,
statistics, or other related technical discipline.
- Ability to forge relationships with both IT (e.g., web, ops,
development) and business (e.g., Product Line Management,
Marketing, Metrics/Analytics, Legal, Testing) teams.
- Good leadership and ability to drive results, positively
influence change, and motivate others within a non-direct reporting
structure to take action/execute.
- Proven critical thinking, creative problem solving, and
decision-making skills with ability to work effectively in a highly
collaborative and hyper-changing environment.
- Experience with Business Intelligence tools.
- Certification in Adobe Analytics, Site Catalyst or Google
Analytics.
- Understanding of basic development workflow, environments, and
platforms such as NodeJS, Git, VSCODE (or similar IDE).
- Experience developing browser-based extensions and
applications.If Verizon and this role sound like a fit for you, we
encourage you to apply even if you don't meet every "even better"
qualification listed above.Where you'll be workingIn this hybrid
role, you'll have a defined work location that includes work from
home and a minimum eight assigned office days per month that will
be set by your manager.Scheduled Weekly Hours40Equal Employment
Opportunity We're proud to be an equal opportunity employer - and
celebrate our employees' differences, including race, color,
religion, sex, sexual orientation, gender identity, national
origin, age, disability, and Veteran status. At Verizon, we know
that diversity makes us stronger. We are committed to a
collaborative, inclusive environment that encourages authenticity
and fosters a sense of belonging. We strive for everyone to feel
valued, connected, and empowered to reach their potential and
contribute their best. Check out page to learn more.
Keywords: Verizon, Plainfield , Tagging Developer, IT / Software / Systems , Basking Ridge, New Jersey
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